|
A New StatusOur latest website launch is for an exciting new product – the Status Sports Trailer. The new and innovative Status Trailer is a state-of-the-art, radically designed car trailer with modern, aerodynamic styling. The website takes advantage of our ‘Full Control’ system, allowing the client to edit most of the content from a secure control panel. E-Commerce will follow shortly and the website will be a key sales tool for this exciting new venture. Take a look for yourself at the new website: Putting Retailers in the Full PictureFull Picture are delighted to have spent the past few months working through writer and editor Michael Speirs on the design of retail training books and associated training and publicity material for NBM Global Knowledge – a major new enterprise based in Brussels, founded by veteran experts of the retailing industry. The project complements our growing portfolio of work for the training sector, which already includes training material for Electrolux, also produced in association with Michael Speirs Associates, and the Training Finder website. It also demonstrates our ability to work with clients overseas as well as those closer to home. The first suite of seven books, “Retail Sales Leaders”, has just been launched as a series for self-education in the basics of retail management. According to Paula Baptista, the company’s CEO and primary author of the books, they form the first-ever complete training course for individuals with little or no formal education in retail. The books are written and designed in an accessible, educational and easily understandable style, with a focus on practical, hands-on hints and tips. Those are complemented by concrete examples, as well as tools such as checklists, tables and diagrams and exercises for individual completion. Initially published in English, the books will shortly be available in Dutch and later German, with other languages to follow. Working with Michael Speirs, we look forward to helping NBM Global Knowledge share their industry expertise further in the months and years to come. For more information, please visit the NBM Global Knowledge website. Case Study: Publishing Content for AssociationsWorking with BRADA – Overview The British Resorts & Destinations Association (BRADA) is a body representing some 60+ local authorities, 12 commercial operations and 18 tourist boards in the UK. Its purpose is to provide a ready source of background information and key contacts for use by the travel and travel trade media. Full Picture was asked to redesign the Association’s annual printed guide back in 2000. Since then, the guide, and indeed the Association have gone from strength to strength. The Problem BRADA not only wanted a printed guide but also required a website that would allow access to the background information on popular UK resorts and destinations. This would need to be kept up to date with accurate information. Each local authority member needed a page promoting their destination, and every commercial member also needed a text entry. The Solution Full Picture designed a content-managed website that allowed each local authority and commercial member to update their online page. Every member is able to login and edit their page on the website, changing text, events and images as they wish. When it is time to prepare the printed guide, members can simply login and approve their entry by clicking a ’sign-off’ button. This then gives us the green light to prepare their page in the printed guide using the copy provided online. Not only does this dramatically save administration, but it also gives members confidence that their instructions will be correctly interpreted. The advanced technology operating behind the scenes is designed to streamline processes wherever possible. Finally The BRADA project is just an example of one solution; the exact functionality can be tailored to your own precise specification. If you operate an association or body with members and face similar problems when producing your own promotional material, please get in touch. You can view the BRADA website here: “The Network” MagazineWe recently completed the creative work on the first issue of Weymouth and Portland Chamber of Commerce magazine, “The Network”, published by parent company Resort Marketing Ltd. Click the preview below to browse the whole publication.
New websites for Weymouth businessesWe have just completed work on two new websites for local businesses. Perrys Restaurant and The Berkeley Hotel in Weymouth each had a requirement for a stylish new website which they can update themselves. Ever happy to oblige, we have created a bespoke design for each of them and have tailored our very own “Full Control” content management system to suit each client’s requirements. The websites can be viewed here: |
SearchBlog Posts
|